I was trolling through the old articles in "Pete's Weekly" and came across an amusing article on using a GPS to navigate in a motorcar. I loved the bit about the" wonderful young lady sitting in the cubbyhole" giving him directions. I know Pete personally, he's a wonderful fellow, with a quirky sense of humour a great take on small businesses and how to navigate amoungst the big fish in the business world.
I have used a GPS a lot in a marine application, to locate a good piece of reef and go back there to dive on the spot again. It is virtually impossible (unless you have good land marks, or are well versed in the finer art of charting plotting and sextant use) to find an exact spot under the sea for a second time. Without a GPS that is. The effectiveness of these small, inexpensive tools are staggering, a paint by numbers directional aide to unerringly find your way.
If you had the opportunity to to use a tool like this in your business, I have to ask you, would you pass it up or jump at the opportunity with both hands?! There are some incredible internet marketing tools I use and which, if you follow the directions they give you, will guide you through the labyrinth of internet startup.
The ones I have used and found to be cost effective and accurate are from the Internet Marketing Center. It's so much easier with your own business GPS...
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